Wealthsimple is one of Canada’s fastest growing and most trusted money management platforms. The company offers a full suite of simple, sophisticated financial products across managed investing, do-it-yourself trading, cryptocurrency, tax filing, spending and saving. Wealthsimple currently serves 3 million Canadians and holds over $70-billion assets. The company was founded in 2014 by a team of financial experts and technology entrepreneurs, and is headquartered in Toronto, Canada. To learn more, visit www.wealthsimple.com.

Wealthsimple Advisors

Wealthsimple is one of Canada’s fastest growing and most trusted money management platforms. The company offers a full suite of simple...

Read the latest insights, watch webinars, or access recent newsletters sent from the Wealthsimple Advisor team.

Wealthsimple Advisor Insights | Wealthsimple

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Life happens, which is why even a well-diversified portfolio needs an occasional oil change.

The six-month portfolio tune-up | Wealthsimple Advisor Insights

Life happens, which is why even a well-diversified portfolio needs an occasional oil change

The six-month portfolio tune-up

We talk a lot about the importance of setting up your portfolio to match your long-term investment plan, making regular investments, and then getting out of the way. But being hands off on your portfolio isn't the same as being disconnected.

What investors should know about liquidity risk. Plus: EVs, Warren Buffet, U.S.

What investors should know about liquidity risk | Wealthsimple Advisor Insights

What investors should know about liquidity risk

Plus: EVs • Warren Buffet • U.S.

— Originally published as Investor Insights newsletter May 2025

If there are so many benefits to illiquid investments, why are people paid more to make them? Learn more.

Is the illiquidity premium actually backward? | Wealthsimple Advisor Insights

What looks like a premium might actually be a price — but it can still deliver better outcomes- but one that can still deliver better outcomes private assets may not smooth actual risk, but they might help smooth your response to it

Beyond Premiums: the Alternative Value of Illiquid Investments

One common (and fair) point that is often raised about illiquid assets is that they appear less volatile simply because of how and when they’re valued. Unlike public markets, where assets are continuously priced by market participants through countless transactions (marked-to-market), you can’t easily buy or sell private assets, which makes it harder to put a current price on them. Instead, private assets are typically marked-to-model: their valuations are anchored to the financial models from which they were most recently derived and are updated less frequently. This combination of forces creates an artificial smoothing effect that may mask true volatility.

Whether it’s a tax refund or an inheritance, unexpected windfalls are basically shortcuts to future wealth — but only if you can resist the temptation to spend them. Here are four steps to think through (in priority order) the next time you come into some extra money.

How to be smart with your tax refund | April 2024 | From the Advisors

How to be smart with your tax refund

What should you do with extra money?

Two-thirds of Canadians will get tax refunds this year (the average is around $2,100). If you’re one of them, you may be wondering just how guilty you should feel if you blow the money on a nice vacation. While I’m not here to guilt you, I can help you think through the smartest ways to use your extra money. From there, it’s up to you.

Wha gold's recent runup means for you. Plus, real yield, bonds, and U.S. markets

Gold’s recent runup | Advisor Insights | Wealthsimple

Gold’s recent runup — and what it means for you

Real yield • Bonds • U.S. markets

Nobody knows what the lasting effects will be on the economy, much less the world, but massive changes and uncertainty tend to lead investors to consider making drastic changes to their portfolios.

How to handle market uncertainty | Wealthsimple Advisor Insights

Are tariffs and other unsettling news making you jittery?

How to handle market uncertainty

This year has already had plenty of attention-grabbing headlines: tariffs, geopolitics, tariffs, market uncertainty, tariffs. And now we have a new federal election coming, too. Nobody knows what the lasting effects will be on the economy, much less the world, but massive changes and uncertainty tend to lead investors to consider making drastic changes to their portfolios.

With tariffs and market uncertainty in the headlines, you might be wondering if you should adjust your portfolio in response to the news. But our advisors suggest you look away if you can.

How to deal with market news | Wealthsimple Advisor Insights

With tariffs and market uncertainty in the headlines, you might be wondering if you should adjust your portfolio in response to the news. But our...

How to deal with market news

With tariffs and market uncertainty in the headlines, you might be wondering if you should adjust your portfolio in response to the news. But our advisors suggest you look away if you can. For investors with well-diversified portfolios and longer time horizons, even scary news tends to have little effect on your eventual retirement aspirations. In fact, studies mostly show that downturns aren’t investors’ biggest enemy. It’s how they react to those downturns.

Impacts of tariffs, volatility in perspective, and the Wealthsimple approach

Market update | March 27 2025 | Wealthsimple Advisor Insights

Market update

This webinar aired on March 27, 2025. Watch as our advisors discuss market performance, including the impacts of tariffs, putting perspective on volatility, and our approach to investing.

Learn more about this portfolio designed for investors who want to earn more than they would by keeping their money in cash, while trying to keep losses low.

Questions and answers about Wealthsimple Bond Portfolio | Wealthsimple Advisor Insights

Important questions about the new Wealthsimple Bond Portfolio

And important answers to them

This portfolio is designed for investors who want to earn more than they would by keeping their money in cash, while keeping potential losses below those typically seen in a conservative multi-asset portfolio. It may be appealing to:

Many of our portfolios posted strong returns in Q4 as asset markets, particularly U.S. stocks, continued their epic rally.

Q4 portfolio performance | From our CIO | Wealthsimple Advisor Insights

Q4 performance of our Managed Investing portfolios

From our CIO: A look back at the end of 2024, and what’s ahead

Many of our portfolios posted strong returns in Q4 as asset markets, particularly U.S. stocks, continued their epic rally. It was one of the best years on record, in terms of both returns and return-to-risk ratio, which means the market more or less went up with little volatility. Here’s what happened in our managed portfolios and funds.