Wealthsimple is one of Canada’s fastest growing and most trusted money management platforms. The company offers a full suite of simple, sophisticated financial products across managed investing, do-it-yourself trading, cryptocurrency, tax filing, spending and saving. Wealthsimple currently serves 3 million Canadians and holds over $70-billion assets. The company was founded in 2014 by a team of financial experts and technology entrepreneurs, and is headquartered in Toronto, Canada. To learn more, visit www.wealthsimple.com.

Wealthsimple Advisors

Wealthsimple is one of Canada’s fastest growing and most trusted money management platforms. The company offers a full suite of simple...

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Learn how to responsibly use margin to accelerate your investment goals. Discover the benefits, risks, and strategies for leveraging your portfolio with Wealthsimple's margin accounts.

How to Borrow to Invest Using Margin | Wealthsimple Advisor Insights

Investing on margin —  borrowing against your existing investments in order to invest further — can seem risky and complicated. Like many financial tools, it’s not for everyone. But when used carefully, a margin account can help you grow your wealth by maximizing the amount of money you have invested.

How to Borrow to Invest: Using Margin to Accelerate Your Financial Goals

The key is understanding when it makes sense, and when it doesn’t. We’re going to walk through a scenario where using margin could work for you — and a few things to watch out for.

Once you’ve chosen the right benchmark and compared its performance to your portfolio’s, the natural next question is: So what? How good or bad is this, and what should I be doing about it?

What Should I Do If My Portfolio Is Outperforming or Underperforming? | Wealthsimple Advisor Insights

What Should I Do If My Portfolio Is Outperforming or Underperforming?

Establishing a benchmark helps answer the “what” of investing — what outcome your portfolio generated relative to a relevant measuring stick. But the real insight comes from understanding the “why” behind that result, which will also help you decide what to do next (if anything).

Life happens, which is why even a well-diversified portfolio needs an occasional oil change.

The six-month portfolio tune-up | Wealthsimple Advisor Insights

Life happens, which is why even a well-diversified portfolio needs an occasional oil change

The six-month portfolio tune-up

We talk a lot about the importance of setting up your portfolio to match your long-term investment plan, making regular investments, and then getting out of the way. But being hands off on your portfolio isn't the same as being disconnected.

If there are so many benefits to illiquid investments, why are people paid more to make them? Learn more.

Is the illiquidity premium actually backward? | Wealthsimple Advisor Insights

What looks like a premium might actually be a price — but it can still deliver better outcomes- but one that can still deliver better outcomes private assets may not smooth actual risk, but they might help smooth your response to it

Beyond Premiums: the Alternative Value of Illiquid Investments

One common (and fair) point that is often raised about illiquid assets is that they appear less volatile simply because of how and when they’re valued. Unlike public markets, where assets are continuously priced by market participants through countless transactions (marked-to-market), you can’t easily buy or sell private assets, which makes it harder to put a current price on them. Instead, private assets are typically marked-to-model: their valuations are anchored to the financial models from which they were most recently derived and are updated less frequently. This combination of forces creates an artificial smoothing effect that may mask true volatility.

With tariffs and market uncertainty in the headlines, you might be wondering if you should adjust your portfolio in response to the news. But our advisors suggest you look away if you can.

How to deal with market news | Wealthsimple Advisor Insights

With tariffs and market uncertainty in the headlines, you might be wondering if you should adjust your portfolio in response to the news. But our...

How to deal with market news

With tariffs and market uncertainty in the headlines, you might be wondering if you should adjust your portfolio in response to the news. But our advisors suggest you look away if you can. For investors with well-diversified portfolios and longer time horizons, even scary news tends to have little effect on your eventual retirement aspirations. In fact, studies mostly show that downturns aren’t investors’ biggest enemy. It’s how they react to those downturns.

Learn more about this portfolio designed for investors who want to earn more than they would by keeping their money in cash, while trying to keep losses low.

Questions and answers about Wealthsimple Bond Portfolio | Wealthsimple Advisor Insights

Important questions about the new Wealthsimple Bond Portfolio

And important answers to them

This portfolio is designed for investors who want to earn more than they would by keeping their money in cash, while keeping potential losses below those typically seen in a conservative multi-asset portfolio. It may be appealing to:

To save money, it’s essential to spend less than you earn. However, it’s very hard to know how much you can safely spend without first putting together a budget.

How to create a budget | Wealthsimple Wealth Management Insights

Learn how to put together a budget to help you spend safely

How to create a budget

To save money, it’s essential to spend less than you earn. However, it’s very hard to know how much you can safely spend without first putting together a budget.

Picking the right registered account was tough enough when you only had to choose between TFSAs and RRSPs. But once FHSAs were added to the mix, the decision got harder for a lot of people.

TFSA vs. RRSP vs. FHSA | Wealthsimple Advisors

What's the best choice to invest in first

TFSA vs. RRSP vs. FHSA

An exchange traded fund (ETF) is a collection of stocks or bonds that you can purchase for a single price.

Understanding ETFs | Wealthsimple Wealth Management Insights

A collection of stocks or bonds that you can purchase for a single price

Understanding ETFs

An exchange traded fund (ETF) is a collection of stocks or bonds that you can purchase for a single price.

Saving for retirement is about planning ahead so you can have a high quality standard of living when you retire. Here are some of the most common questions people ask when thinking about their retirement journey.

Saving for retirement | Wealthsimple Investment Insights

Common questions people ask when thinking about retirement

Save for retirement

How much cash is the right amount of cash 

An Investor’s Guide to Cash

People do lots of stuff with their money. Spend it, of course. Pay for their rent and car and the occasional vacation to see the world’s largest burrito. Ideally, people also use some of their money to invest. The rest they keep on hand (to be clear, we’re talking saving or chequing accounts, not under mattresses) for immediate needs and emergencies.

For some people, planning a vacation can be a process that takes years. For others, it’s ‘wheels up’ the day after they had a fleeting vision of sun and surf. Regardless of which brand of ‘vacationer’ you are, travelling requires money.

Saving for a vacation | Wealthsimple Investment Insights

Some tips on how to budget for a vacation so you can fully embrace the holiday vibes.

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